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Welcome to the world of Social Media. For the first time in history there is a convergence of digital technology via the Internet, allowing you to connect and communicate with your customers in new ways. User-generated content can dramatically change the way companies do business. A good review by your customer can circumnavigate the globe in seconds and replicate itself a thousand-fold just as fast. So can a bad review. Customers can discover new ways to use your product and share it with thousands, even millions, of others via powerful social networking applications. Social Media is changing the face of politics, big business, religious institutions, start-ups, technology, individuals, careers, the stock markets, nonprofits, and it is affecting all of our bottom lines. While it may be subtle now, its influence is growing to tsunami proportions. The individuals and business that understand and are prepared to harness Social Media will rise to the top and ride the wave, while the others may be washed away by it.
The Social Media Bible is in the early stages of development, and your feedback would be greatly appreciated. You're invited to be a part of Lon's review panel. Begin Your Review Now. For more information read The Back Story.
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Lon Safko is a remarkably creative person. He is the creator of the "First Computer To Save A Human Life." That computer, along with 17 other inventions and more than 30,000 of Lon's papers, are in the Smithsonian in Washington, D.C. He has created numerous hardware and software solutions for the physically challenged, developed the first CAD software for civil engineers, designed the archetypes for the Apple Newton & Microsoft’s Bob Operating Systems and is also responsible for those handy little Tool-Tips help-balloon pop-ups! He has been recognized for his creativity with such prestigious awards as: The Westinghouse Entrepreneur of the Year, Arizona Innovation Network’s Innovator of the Year, The Arizona Software Association’s Entrepreneur of the Year, twice nominated for the Ernst & Young / Inc. Magazine Entrepreneur of the Year, and The Public Relations Society of America’s Edward Bernays Mark of Excellence Award, and nominated as a Fellow of the nation‘s Computer History Museum. Lon has also been featured in Entrepreneur, PC Novice, and Popular Science magazines, just to name a few. Lon was recently selected by the Smithsonian to represent “The American Inventor” at their annual conference. You're invited to be a part of Lon's review panel. Begin Your Review Now. |
